Creative Brief
Unveiling Huawei's New Laptop: The Online Community Buzz
Our journey with this project began with a clear vision: to introduce a new laptop to the online community, especially catering to those who work remotely. Our primary goal was to showcase the product’s advantages tailored for remote work. Our target audience comprised mainly remote workers, freelancers, and developers. Through our endeavors, we aimed to ensure clarity, leaving no room for ambiguity, and presenting the laptop in a light that would resonate with its core user base, emphasizing its features and benefits for the digital nomad and tech-savvy professional.
Task
We were asked to work out a new structure and to provide the necessary designs.
Strategy
Influencer Marketing, Content Creation
Design
Graphics, Videos, Articles
Client
HUAWEI
